ABOUT
Tailormade
Knowledge sharing
Fresh Fruit processing and Farming
Product Innovation and Trends
About Orana
The great taste experience
We have a heart beating for great taste, and we wish to share this with you.
Orana is a multinational company within the food & beverage industry. Born global, yet with strong roots in an apple orchard in the middle of the island of Funen in Denmark, where a very special lady once made a choice with a sincere and simple aim to create tasteful quality products from natural fruit and plant based raw materials. Now, more than 80 years later in a world in constant change and heading towards a future full of opportunities, we remain true to this ambition and continue to create great taste.
Taste is a lot more than the immediate pleasure of a tasteful product. Taste is social and forms an important part of cultures around the world. Taste inspires and taste has the ability to gather people in conversation, being it about the taste or something else.
With inspiration from the entire world, we create taste to inspire human beings around the world.
We seek to inspire and present product solutions that are fit for future demands for healthy quality products from sustainable food systems.
We call it:
“Quality by Nature – the sustainable way”
It is all about people
Orana holds a story about strong collaborations internally and through out the entire supply chain.
We cherish and we care for the relations, which make out the beating heart of Orana, and we engage in enhanced sustainable development for the well-being of people around the world. It is all about people and partnerships.
We continue strengthening our partnerships. We learn and we grow stronger as we engage in numerous markets and projects. Always on the search for new ways to inspire people around the World, for the choice of a healthier and more sustainable future
History
| 2019 | Kenya – Moonberg Organic Farms Ltd. |
| 2019 | Kenya – Orana Fresh Fruit Processing Company Ltd. |
| 2018 | Dubai – Orana DMCC. Sales Office |
| 2018 | Sri Lanka – Orana A/S Liaison Office |
| 2016 | Canada – Orana Canada Inc. Sales Office (closed in 2022) |
| 2015 | Dubai – Orana Ltd. Offshore Company |
| 2014 | Kenya – Orana Kenya Ltd. Sales Office |
| 2013 | Hong Kong – Osterberg Service and Trading Ltd. Sales Office |
| 2012 | India – Production via two co-production sites |
| 2011 | Egypt – International Fruit Production Ltd. Production |
| 2007 | Malaysia – Sales office and Purchasing office |
| 2007 | Egypt – Orana Egypt Ltd. Sales Office and Innovation Center |
| 2005 | India – Orana India Private Ltd. Sales office and Innovation Center |
| 2003 | Denmark – Danish Fruit Production A/S. Production |
| 2002 | Vietnam – Orana Vietnam Ltd. Sales office, Innovation Center and Production |
| 1999 | Orana A/S established as independent company (under Osterberg Service and Trading A/S) Denmark – Sales office and Innovation Center |
| 1998 | Osterberg Service and Trading A/S established |
| 1984 | Orana A/S established as an independent division of Rynkeby Foods for sales and development of Fruit Based Raw Materials for the industry |
Vision, Mission and Values
Vision:
We want to inspire people around the world with great taste – for the choice of a healthier and more sustainable future
Mission:
We innovate and develop fruit- and plant based product solutions for the food and beverage industry
We – Together we do!
We worship and protect the strong relations to our customers all over the world. Together, in partnerships, we create truly unique results. We share know-how, we learn together. We make each other stronger. Orana’s worldwide teams are united on a joint mission to create quality fruit- and plant based products together with our valued customers.
Explore – Stay curios!
We challenge local, existing taste preferences. We curiously explore new ideas and concepts. In a market in constant change, we are always on the watch for new market- and product trends as well as new business opportunities and collaborations that give us the possibility to share, learn and expand our skills.
Unique – Stay authentic!
We are proud of our unique history and the process we have undergone to reach our current position in the market. We honor every opportunity that we are given in unique collaborations and cherish to remain authentic, true to the values that have brought us to where we are today and always with a sincere and simple approach. That is our recipe to obtain truly unique results.
Tailormade
We aim to develop high quality, fruit and plant based tailormade solutions to international market of food producers by developing products fit to each market demand and customer preference. With product Innovation Centers situated in four different countries and different continents we are able to supply an extensive range of demand and requirement of our customers.
Knowledge sharing
We worship the strong relations to our customers all over the world. We believe in knowledge sharing and openness by which we create truly unique results together with our customers.
Fresh Fruit processing and Farming
Now even expanded to involvement in farming of selected fruits.
We are currently establishing our very own banana farm in Kenya which is looking very positive as a collaboration with our local partners.
Product Innovation and Trends
ORANA trend circle – The great taste experience
In a world in constant change, with an increased need to improve health and secure sustainability for all beings of the world ecosystem, we are all facing new responsibilities and the need to make choices.
Orana explores and challenges taste preferences around the World. We innovate and develop taste experiences based on natural fruit- and plant based raw materials.
With Innovation Centers in four different countries on different continents, we have extensive knowledge of local taste preferences around the world..
Our product innovation is built on curiosity – for great taste and how to design and develop the most tasteful products, but also for the latest technologies and trends.
We keep a close eye on main market trends that we use as a compass and base for product innovation. Regardless of the new product innovations and reformulations that we make, we never compromise with great taste experience:
Around the world, there is an increased focus on sugar reduction as part of a healthier lifestyle and specifically legal regulations. At Orana we have vast experience in creating products with low levels of sugar, as well as reformulating products to contain a lower level of sugar without compromising on taste or mouthfeel.
Organic certified products remain one of the biggest quality marks for consumers around the world. Orana has explored and developed products for organic requirements for years and keep expanding the amount of products designed and developed for organic certification and marketing.
Products suitable for a vegan diet continue on the rise. With an increasing concern for both human and environmental health, the demand for products suitable for vegan certifications and marketing increase. Plant based products gaining particular attention.
Based on a combination of health concerns and the urge to do smarter, the market for functional and practical products is expanding. The directions are many and vary in a span of products with more broad functionality and products with more target and specific functionality.
Holistic health is based on a better understanding of the wellbeing of the whole of the human being as well as, and in some cases even related to, the whole of the environment. The holistic approach to wellbeing is still more deeply rooted in some cultures than others but expanding around the world. Most importantly it’s a lifestyle that is not limited to food & beverage.
Do not hesitate to contact us with your orders and questions or for any kind of support.
WE OFFER
Fruit based raw materials for beverages, dairy products and bakery products.
Co-packing of your product.
INFORMATION
Read about all the things we do for our customers